Eric GarlandEric Garland is co-founder and Chief Executive Officer of BigChampagne Media Measurement, a privately-held technology and market research company specializing in online media. Garland is recognized as one of the industry's leading authorities on the intersection of popular entertainment and technology. His report in 2003 to the California State Senate was the basis of the recent Associated Press story "Analyst: Internet file-sharing bigger than record business." Each year, Garland contributes data and analysis to the OECD (Organization for Economic Co-operation and Development) flagship publication "IT Outlook." His advisory board membership includes the digital initiative of the Recording Academy (The Grammys), where he has served alongside artists Kelly Clarkson and Kanye West, among many others. Garland was recognized for his outstanding contribution to the Recording Academy in 2007.
Garland's commentary appears in the media frequently, and his remarks can be found often in the pages of The New York Times, The Wall Street Journal, and USA Today. Garland has provided information and insight into online music to publications including Time, Newsweek, BusinessWeek and Fortune. He has been featured on Nightline, Good Morning America and National Public Radio as a digital music pundit, and is a regular guest on Los Angeles talk radio 97.1 KLSX in that capacity. Most recently, he has been a repeat guest lecturer at UCLA and USC Annenberg School for Communication, speaking on the impact of new technologies on entertainment businesses.
In October of 2003, WIRED magazine anointed BigChampagne the Nielsen television ratings of online music. BigChampagne pioneered the concept of tracking the music downloading phenomenon, starting with the popular Napster community, and is today an industry standard research tool. BigChampagne's partners and subscribers include MTV/Viacom, Clear Channel Radio, all of the major record labels, as well as music retailers, artists, managers and other music industry professionals. BigChampagne's chart syndication partners include Entertainment Weekly and E! Entertainment Television. Before co-founding BigChampagne in 1999, Garland was an associate with global management consulting firm Towers Perrin in the Communication and Measurement practice where, according to WIRED, "he spent much of his twenties dashing through airports and hotel restaurants telling people how to run their businesses."